About TBG
The Barnett Group is a family-backed investment firm focused on building enduring value in businesses rooted in real-world experiences and tangible products. The firm is led by Ken Barnett, a marketing visionary and serial entrepreneur, and Jake Barnett, a former McKinsey executive with experience in growth and M&A across manufacturing, distribution, and services. The Barnett Group invests in industries it believes will be enabled—not disintermediated—by AI, with a long-term, operator-led approach and no fixed sell mandate.